Social Media Supervisor
We are looking for a highly motivated and experienced Social Media Supervisor to join our team. The Social Media Supervisor will play a key role in overseeing our social media department, managing the team, and ensuring the successful execution of social media strategies for our clients. This position requires a thorough understanding of social media platforms and strategies, coupled with strong leadership skills for guiding a team effectively.
Key Responsibilities
- Social Media Management:
- Develop and execute strategic social media plans aligned with client goals and objectives.
- Proactively address client needs and identify opportunities for growth and improvement.
- Handle and resolve client criticisms and concerns related to social media strategy.
- Manage social media for assigned clients.
- Oversee all social media accounts managed by the team, ensuring adherence to best practices.
- Spearhead the use of reporting software to track and analyze social media performance and prepare regular reports for clients.
- Review and approve all social media content produced by the team to ensure quality and consistency.
- Stay updated with the latest trends and developments in marketing, particularly in social media management, to inform strategic decisions.
- Team Leadership and Support:
- Set clear and achievable goals for team members, offering coaching, mentorship, and support to foster professional growth.
- Hold monthly team meetings to discuss relevant topics, share insights, and align on team goals.
- Perform comprehensive performance reviews with team members, providing constructive feedback and recognition.
- Maintain a thorough understanding of the team's workload, projects, and deadlines, ensuring efficient workload management.
- Foster a culture of growth and development within the team, continuously improving processes and strategies.
- Formulate and implement scheduling strategies to effectively manage and address staffing deficiencies and absences.
- Troubleshoot technical issues related to social media platforms and tools.
Qualifications:
- Demonstrated track record of 5+ years in social media management, showcasing expertise in developing and executing successful campaigns.
- Strong understanding of and hands-on experience with major platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Proven ability to manage multiple social media accounts and campaigns concurrently, delivering consistent and impactful results.
- Expertise in developing and managing paid advertising on Facebook and Instagram, including ad creation, targeting, and optimization.
- Exceptional copywriting skills and attention to detail, ensuring high-quality content across all platforms.
- Management skills, including team leadership, project management, and strategic planning.
- Advanced analytical skills and proficiency in utilizing social media analytics tools.
- Familiarity with Google Ads.
- Creative mindset with a passion for exploring and implementing innovative social media strategies and staying abreast of industry trends and emerging platforms.